Cynthia Littleton Business Editor Nah Yung Suk, one of South Korea’s most successful TV producers, says the content marketplace in his home country has been divided into two distinct eras: “Before Netflix” and “After Netflix.” On the latest episode of Variety podcast “Strictly Business,” Nah Yung Suk offers his observations on the rise of Korean popular culture throughout the world.
The producer’s latest series reflects the incredible global growth of content imports and exports: “Jinny’s Kitchen,” an unscripted series for Amazon Prime Video, revolves around the opening of Korean street food restaurant in a small town in southeastern Mexico.
The Netflix effect cited by Producer Nah, as he is widely known, began about five years ago when the streaming giant began investing in original Korean-language content.
That influx of capital into the spurred more outside coin to flow into Korean producers, and it also encouraged domestic firms such as CJ ENM to step up their ambition. “Netflix is dominating.
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