Jia Zhangke Launches Distribution Venture in China
variety.comNaman Ramachandran Acclaimed director Jia Zhangke is expanding beyond filmmaking, producing and festival organization to launch a new distribution venture focused on international cinema, Variety has confirmed with the filmmaker.
The director of “A Touch of Sin” and “Ash Is the Purest White,” a regular at Cannes and founder of Fabula Entertainment and Xstream Pictures, has partnered with experienced distributor Tian Qi to create Unknown Pleasures Pictures, a new acquisition and distribution company.
The company will focus on bringing international arthouse films to Chinese theaters with the goal of diversifying cinematic offerings available to local audiences.
Jia will serve as president of the new venture, while Tian Qi, founder of Hero Films, will take on the role of general manager.
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