Ayr United have unveiled a deal hailed the "first of its kind" off the park at Somerset.Builders' merchants Jewson will become the new official partner of The Honest Men as part of a substantial investment into the club.The agreement is being deemed "one of the most significant" in United's history.Jewson, who last year became Ayr's social media sponsor, will dramatically up their presence in and around Somerset as part of the deal.Officials from the firm will make use of United's boardroom and hospitality facilities while employees will get the chance to become regulars at Ayr games.The company will also look to offer free tickets to local children as the two parties work closely together.Jewson's investment into the Somerset coffers is.
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