India’s JioStar Launches Unified Streaming Platform JioHotstar, Eyes Billion-Screen Reach
variety.comNaman Ramachandran In a landmark move that reshapes India‘s streaming landscape, JioStar has unveiled JioHotstar, merging JioCinema and Disney+ Hotstar.
The unified platform, launching Feb. 14, boasts nearly 300,000 hours of content and claims a user base exceeding 500 million.
The move follows the events of 2024 when the Indian entertainment landscape witnessed a seismic shift with Reliance Industries and Disney completing their long-awaited media merger, giving birth to JioStar – a media powerhouse valued at $8.5 billion.
The merger combined Disney’s Star India with Reliance’s Viacom18 and their respective platforms. With the company structured under three distinct leaderships – Kiran Mani (CEO – Digital), Kevin Vaz (CEO – Broadcast Entertainment), and Sanjog Gupta (CEO – Sports) – JioStar operates with a shared vision of universalizing entertainment access.
Read more on variety.com
