Liam James Payne (born 29 August 1993) is an English singer and songwriter.
He rose to fame as a member of the boy band One Direction.
Payne made his debut as a singer when he auditioned for the British television series The X Factor in 2008. After being eliminated as a solo performer, he auditioned again in 2010 and was put into a group with four other contestants to form One Direction
The IAB has set the final schedule for its first-ever virtual NewFronts event. The annual pitchfest, in which digital brands present their businesses to advertisers, will run for five days in late June, giving companies like Hulu, Snap, YouTube, Facebook and TikTok the opportunity to host digital-first showcases — albeit significantly shorter ones —amid the global coronavirus pandemic.
The NewFronts typically takes place in New York in early May ahead of the television upfronts, but the event was delayed this year in order to accommodate the shift to virtual presentations.
IAB says it already has 8,500 media buyers and members of the advertising industry scheduled to attend the event, which will include more than 30 presentations from June.
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