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How China’s Tech Giants Charged Ahead When Coronavirus Shut Down Cinemas
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variety.comThings got weird on the Chinese Internet in January. With at least 760 million of the nation’s residents — a group more than twice the size of the U.S.
population — stuck at home amid coronavirus-imposed restrictions, people got creative and let their freak flag fly on the country’s local version of TikTok.
As COVID-19 swept through China during the Lunar New Year holiday, typically one of the year’s biggest moviegoing periods, the country’s most engaging content ended up on mobile, not the big screen.
Would-be moviegoers instead posted video clips of themselves going curling in their kitchen with pots and wet mops, or playing pool on the dining room table with cups and cherry tomatoes.
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