Gemma Clare Collins (born 31 January 1981) is an English television personality and businesswoman. In 2011, she began appearing on the ITVBe reality series The Only Way Is Essex, and following further appearances on television, she became a contestant on the seventeenth series of Celebrity Big Brother and the eleventh series of Dancing on Ice.
In August 2019, she began starring in her own reality series, Gemma Collins: Diva Forever.
ITV host Stephen Mulhern says he was shocked when Gemma Collins turned up for his new quiz with a huge entourage that meant she needed a giant dressing room – just to take part in a gameshow.
Diva Gemma, the former TOWIE star, appears on Rolling In It where three teams - made up of the player and their celebrity partner - have to roll a coin down a moving conveyor belt towards slots which are labelled with large cash sums to win like a giant arcade game.
As the game progresses, the money values get larger, and as a result, so do the penalties. The roll of one final coin then determines whether the contestant loses everything or goes home ‘Rolling In It.’ Asked about Gemma's appearance, Stephen, 43, said: “I went into her dressing room, it
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