Frito-Lay has refuted the claims that Richard Montanez invented the infamous Flamin’ Hot Cheetos, and are calling it an “urban legend”.
The company released a statement following the attention that the upcoming movie, which will be directed by Eva Longoria, is getting. Click inside to see what Frito-Lay is saying about the origin story of their product… As the story goes, Richard was originally a janitor at the Frito-Lay plant in Rancho Cucamonga, Calif., before he pitched his idea to the higher-ups at the company for the new flavor of the popular snack.
However, according to Frito-Lay records, Richard has no claim as being the sole inventor of the product at all.
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