Cinecittà Chief Nicola Maccanico on Revamping Italy’s Iconic Studios as Biz Picks Up After Hollywood Strikes (EXCLUSIVE)
variety.comNick Vivarelli International Correspondent Nicola Maccanico, a former Warner Bros. and Sky Italia senior exec, has been spearheading the radical overhaul of Rome’s Cinecittà Studios since April 2021, when the government-owned facilities embarked on a mission to secure a multi-million dollar loan provided by the European Union’s post-pandemic recovery fund.
Three years later, the studios are equipped with 20 state-of-the-art soundstages, including one of Europe’s largest LED walls, and have become a magnet for Hollywood productions such as Roland Emmerich’s gladiator series “Those About to Die.” As the production hiatus brought on by the Hollywood strikes eases up, more U.S.
shoots are soon to come, he vows. Below, Maccanico discusses with Variety what he’s accomplished in terms of reviving the studios and what remains to be done. The first phase of the Cinecittà revamp plan seems to be complete.
How tough has it been? I was called to head Cinecittà because of my experience in the [media] market and asked to relaunch Cinecittà’s role as a market player.
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