while Extinction Rebellion created their own cycle lane on the A56 earlier in the week. Digital signs have now appeared at busy junctions of both roads reading ‘Manchester City Council, create more bike lanes, make cycling safer’.The billboards form part of the national #BikeIsBest campaign to promote cycling and maintain the boost in popularity gained during the coronavirus pandemic.Major brands, retailers and organisations including British Cycling have backed the campaign, which is being organised by communications firm Fusion Media and its founder Adam Tranter.Mr Tranter, who also promotes the benefits of cycling as Coventry’s ‘bicycle mayor’, said: “Manchester is a city I’ve visited and worked in a lot over the years.“Through the work.
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