By Peter White International Co-Editor BritBox, the streaming service run by BBC Studios and ITV, is to launch in Australia.
It is the latest international launch for the platform, which is available in the U.S., Canada and UK. It is expected to launch later in 2020 and will include a slew of British content.
BritBox Australia will be run as a 50/50 joint venture between ITV and BBC Studios, and while it will draw on the experience of the teams and technology that have launched BritBox in North America and the UK, it will also have a local team including a country manager.
This comes after Deadline revealed that the U.S. service passed 1M subscribers. BBC Studios and ITV will also continue to evaluate opportunities for the roll-out of
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