August has only just begun, summer is still in full swing - weather notwithstanding - and children don't go back to school for weeks.
But retailers' thoughts are very much turning to Christmas, which means they're already starting to announce their festive ranges.
Asda and Tesco are two of the chains that have given a sneak peek at the food and gift ideas people can expect to see on the shelves when Christmas gets closer.
Luxurious treats are still the order of the day - although both supermarkets say the cost of living has been a key consideration in putting together their seasonal lines for 2023.
Read more on manchestereveningnews.co.uk