, and you’ll see why they’re all over your TikTok FYP. Brands like Aestura and IOPE didn’t always take up so much real estate on my bathroom counter, but that changed when I got the ultimate introductory course to K-beauty in 2015.
That was the year when , esthetician and cofounder of and , showed me the powers of CosRx’s weirdly satisfying, gunk-absorbing .
Since then, I’ve never looked back and have happily volunteered my face to test all the K-beauty launches that land on my feed.
Among them, there have been a lot of . So which ones actually live up to the social media hype?Ask the experts what the #1 recommended face moisturizer is and they’ll counter with another question: What’s your skin type and what do you want out of your moisturizer?
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