Whole Body Deodorant Is Everywhere—Do You Actually Need It?

glamour.com:

somewhere other than your armpits, you’re not alone. Whether it’s your thighs, under-boob, or lower back— (and the super-fun smells that come with it!) is a full-body experience.

And yet, for some reason, antiperspirants and deodorants have only been targeted to our underarms. That is, until recently.You might have noticed that whole body deodorants suddenly seem to be everywhere.

The Lumē commercials alone are ubiquitous, but now body care brands like , , and have products targeted to our entire bods. So what’s the deal?“In a fairytale world we wouldn't sweat at all.

But in reality we all sweat—and not just from our underarms,” says , co-founder of whole body deodorant brand . Currie and are former performers on London’s West End who created their hero product, , to help fellow cast members feel—and smell—fresh after long days on stage. “Our colleagues would use AKT on their foreheads, forearms, under breasts, and pubic area.