What Is Indie TV? How Mark Duplass Is Using His ‘Morning Show’ Paychecks to Launch a New Model for the Small Screen
variety.comSelome Hailu Mark Duplass was feeling insecure. At one point in his career, he would get greenlight after greenlight for the TV projects he pitched on behalf of Duplass Brothers Productions, the beloved indie banner he founded with Jay Duplass in the late ’90s, when the duo was focused on feature films.
But recently, he and company president Mel Eslyn noticed a problem. “All the executives who used to buy all of our stuff before we could even open our mouths were passing,” he says. “We were like, ‘Have we lost it?’ And then we started talking to all of our friends.
They were like, ‘It’s not you. It’s us too.’ We started sharing these war stories.” The war they spoke of was the decline of Peak TV.
For nearly a decade, Hollywood was producing and distributing more television than ever before, thanks to the exponential growth of the streaming economy.
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