Verizon Bundles Netflix, Max With Ads for $10 per Month

variety.com:

Todd Spangler NY Digital Editor Verizon is making its latest aggressive push to bundle up streaming packages — offering ad-supported versions of Netflix and Warner Bros.

Discovery’s Max for $10 per month. That’s about a 40% discount on the services compared with the $17/month it would cost to purchase them separately.

Under such reseller deals, Verizon typically pays a per-subscriber wholesale rate to its service provider partners. The Netflix-Max bundle offer is available starting Dec.

7 to Verizon mobile customers with certain unlimited plans. For the first time, Netflix and Max services will be offered together, available to Verizon wireless customers on Unlimited Welcome, Unlimited Plus or Unlimited Ultimate plans. “Verizon is the first provider to offer a bundle of Netflix & Max (with ads) and it’s available to all myPlan customers,” the telco said Monday in announcing the deal. “Verizon is using its strategic relationships with the biggest players in the content industry to continue to unlock more value for its wireless customers.” According to Verizon, after enrolling in the Netflix and Max (With Ads) perk, customers will need to complete account setup separately for each service and will need to access content from each service separately.