Variety to Host Inaugural Content Meets Commerce Summit
variety.comWilliam Earl Variety will host the inaugural Content Meets Commerce Summit, presented by Kinesso, in New York on Oct. 7. The invite-only, half-day summit will explore the intersection of commerce, content, digital platforms and consumer buying behaviors.
Keynotes and panel conversations will feature producer, host, actor Busy Phillips and executives from Netflix, QVC, Uber, United Airlines, Instacart, CVS, KINESSO and IPG Commerce, among others.
The keynote conversation with Busy Phillips, host of “Busy This Week” on QVC, and Stacie Tedesco, GM Streaming, Qurate Retail Group, moderated by Variety co-editor-in-chief Cynthia Littleton, will explore the evolution of QVC and consumer audience behaviors.
A panel, “Is it Retail or Commerce?”, will feature Ashan Khan, head of agency partnerships, Uber Advertising; Aaron Gallagher, managing director and head of sales, Kinective Media by United Airlines; Parbinder Dhariwal, VP, CVS Media Exchange (CMX); and Suzanne Skop, senior director of agency and off-platform partnerships, Instacart.
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