JYP Entertainment, home to top acts like TWICE, ITZY and Stray Kids, is teaming up with Republic Records to debut a new North American girl group, holding auditions in the US this September.On July 25, the two agencies unveiled a video featuring JYP Entertainment founder and chairman Park Jin-young and Republic Records’ founder and CEO Monte Lipman announcing their upcoming venture ‘A2K’.“The name of this project is ‘A2K’, which is an abbreviation of ‘America2Korea’.
So the final artist that comes out of this procedure will be the first American artist made out of a K-pop system,” said Park.“It’s like talented artists who goes through a training system like an Olympic gymnast will go through,” he added. “That’s the K-pop artist that the global audience fell in love with because of their dedication, their discipline and their hard work and the values they carry.
That’s what separates them from a lot of artists.”“We are going to find, identify and curate this incredible talent coming from America,” continued Lipman. “But we’re applying the K-pop system, the JYP system in developing a super group, which we’ve never seen before.”The ‘A2K’ project will follow a competition format, kicking off with in-person auditions in the US, which will be open to American and Canadian applicants between the ages of 12-16.
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