Live Nation’s Ticketmaster plans to offer all-in upfront pricing at more than 200 venues and festivals, an announcement promoted by the White House as progress on its drive to eliminate “hidden fees” slapped on consumers.
President Joe Biden will meet with Live Nation and other executives on Thursday, following up on his call last year to curb the fees.
The White House called out the practice of adding “service fees” to the cost of concert tickets at the back end of the buying process.
Ticketmaster also will add an option to give consumers the option of receiving the “all-in” upfront pricing for other tickets it sells, the White House said.
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