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Taylor Swift’s ‘Evermore’ Returns to No. 1 Thanks to Vinyl, Autographed CDs and Download Promotions

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variety.com

Chris Willman Music WriterTaylor Swift’s nearly six-month-old “Evermore” has returned to the top of the album chart, surprisingly — or, at least it might have been a surprise to anyone not tracking the tweets of Swifties, ecstatic that the vinyl copies they’d ordered in December were finally arriving on their doorsteps.Album sales for Swift are being tracked as they’re shipped, not as they’re ordered, so nearly a half-year’s worth of “Folklore” LP orders stacked up all at once.

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