Taylor Swift and the Great WAG Revival
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glamour.com. Which means America's sweetheart is dating the NFL's most eligible tight end. Have two hams ever quite like these two?In a matter of weeks, their fling has become a bustling micro-economy.
and exploded, as did . Kelce gained on Instagram. Ketchup kingpin Heinz did what brands love to do and jumped at the chance to inspired by the hubbub.
It took less than a day for the NFL to turn footage of Swift enjoying the game into the kind of swelling normally used to showcase top players.Swift is not alone, though.
WAGs—or the wives and girlfriends of professional sportsmen—are enjoying something of a renaissance right now. They're on TikTok.
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