South By Southwest is heading to London in 2025

nme.com:

previously expanded into the Asia Pacific region last year, with SXSW Sydney in 2023.As well as continuing to welcome the world’s leading speakers, which have previously included Barack Obama, Dave Grohl, Steven Spielberg, Tilda Swinton and more, the UK edition promises to “bring its own distinctive personality, driven by London’s internationally renowned cultural life and creativity, its status as a global meeting place, and its proximity to other major creative and tech centres in Europe”.In addition to the keynotes and innovations in tech, the event will showcase a range of musical performances from both big names and emerging talent.

In the past, this has seen performances that have helped propel artists including Amy Winehouse, Billie Eilish, Dua Lipa, Ed Sheeran, Skepta, Stormzy and Wet Leg.“As a life-long fan of SXSW I truly believe that it’s more than an event – it’s a movement, a platform where the world’s greatest minds, musicians and motivators come to share their passion and their vision of the future,” said Randel Bryan, Managing Director of SXSW London.“SXSW London will build on Austin’s incredible legacy, presenting an event that underpins why SXSW is the go-to destination for professionals and creatives seeking meaningful connections, unexpected experiences and ideas that can help shape the world.“SXSW London will also provide a platform for the next generation of creative talent and we will be working hard to ensure that opportunities for learning, employment and community uplift are at the heart of everything we do.”Sadiq Khan, Mayor of London, also added: “I am delighted to welcome SXSW to London for the first time ever – confirming our place at the heart of Europe’s tech and creative sectors and as a.