Patrick Frater Asia Bureau Chief Sony Group Corporation senior executives Thursday delivered a resoundingly robust exposition of their hardware-plus-software business mix, of continuing to grow Sony’s position in entertainment and acceleration of a strategy to address a diverse, globalized marketplace.
Speaking at Sony’s annual corporate strategy day presentation, chairman and CEO Yoshida Kenichiro gave an almost Biblical explanation of the group’s origins.
The Sony name, he said, is an extrapolation of the word ‘sound.’ One possible implication: in the beginning was the word. The corporation’s present is a hybrid, six division structure with entertainment functions music, games and pictures (film, TV networks and TV production) making up three of the six.
The group’s future, he said, will be shaped by amassing and exploiting more intellectual property, more cross pollination between business units and by big bets on India.
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