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Showbiz Stocks 2022: WWE Wins Wall Street Battle Royale As Disney, Others Bite The Dust

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U.S. stocks just wrapped their worst year since 2008 with media and tech leading the downward spiral. Streaming got messy, linear TV declined, a theatrical recovery sputtered, inflation, interest rates, unemployment and geopolitics turned ugly, recession jitters hit advertising, and M&A mostly ground to a halt.

When it didn’t, it probably should have (i.e., Elon Musk’s tortured $44 billion takeover of Twitter). “It’s a very complicated environment, and largely unprecedented,” said Moody’s SVP Neil Begley.

The SmackDown did have a winner: Sports entertainment engine WWE ended the year with a gain of 38%. The runner up — big broadcaster and new CW owner Nexstar, which rose 16%.

These were rare exceptions in a year of carnage for players big and small across all areas of entertainment. Disney, the only media stock in the Dow Jones Industrial Average, down 44%, didn’t just have a bad year, it had its worst year since 1974.

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