Saint Laurent Launches Production Banner With Cannes-Bound Movies by Pedro Almodóvar, David Cronenberg’s New Film
variety.comElsa Keslassy International Correspondent Iconic French fashion house Saint Laurent is launching a film production banner spearheaded by its artistic director Anthony Vaccarello.
Named Saint Laurent Productions, the subsidiary is kicking off with a trio of films from renowned filmmakers, including a pair of shorts world premiering at Cannes: “Strange Way of Life” by Pedro Almodóvar, starring Ethan Hawke and Pedro Pascal.
Vaccarello, a cinephile who became the artistic director of Saint Laurent in 2016, said launching this new division gives him “the opportunity to expand the vision I have for Saint Laurent through a medium that has more permanence than clothes.” “You can still see a film in 10 or 30 years, if it’s good.
In some ways, making a film can be more impactful than a seasonal collection. For me it’s a natural extension to another field of creativity that perhaps is more general and popular,” the Belgian native continued.
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