Ryan Reynolds’ Maximum Effort Inks First-Look Unscripted Deal With FuboTV

deadline.com:

Ryan Reynolds’ Maximum Effort Productions has closed an exclusive multi-year first-look deal with FuboTV for unscripted content.

As part of the deal, the prodco will launch Maximum Effort Network, a linear channel on FuboTV, and will also have a blind scripted deal with Fubo TV.

The new Maximum Effort Network will join Fubo’s sports, news and entertainment lineup, with Maximum Effort Productions having creative control over the channel’s content.“Maximum Effort’s mission is to bring people together in fun and unexpected ways and we think today’s announcement with Fubo will help do just that,” said Reynolds. “FuboTV has taken a fresh approach to developing and delivering content in the digital age and the entire team is passionate about thinking differently and taking chances.

I genuinely can’t believe Maximum Effort gets to program our own network. I am beyond excited and grateful to Fubo.”Reynolds (Deadpool 2, Pokémon: Detective Pikachu) and George Dewey (Free Guy, Don’t) launched Maximum Effort in 2018, following their successful collaboration on the first two Deadpool films.