Lachlan Murdoch delivered a brief elegy this morning for shuttered sports streaming joint venture Venu but said Fox is moving ahead with plans to launch a new direct-to-consumer service drawing on all its content and brands by the end of the calendar year.
There was no name given and few details. But, on a post-earnings call with Wall Street analysts, Murdoch said the parent of Fox Nation is working on something bigger designed to reach the large population of cord-cutters and cord-nevers who are not in the traditional cable bundle.
He promised more later. But, asked if the upcoming service would include news – Fox News is going gangbusters — as well as sports, he said yes, that it will, in fact, be “holistic” of all of the company’s content.
This is a big deal for Fox, which has been adamant against rocking the cable bundle any more than absolutely necessary, if at all.
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