Rio2C Projects Showcase Opens Up to True Crime, Sports, Impact Content

variety.com:

John Hopewell Chief International Correspondent In Brazil, a country of overwhelming scale and opportunity, it’s fully fitting that its project pitching event at the industry heart of Rio2C is equally super-sized.

Over June 5-7, the Rio2C Market will host 30 film-TV pitches, presentations from 24 startups and 12 pocket music acts, plus both a dozen creator pitches and another dozen unveils of literary IPs looking for big or small screen adaptation.

The 30 Audiovisual Pitching Sessions also reflect powerful market forces at work in Brazil and beyond. There are six Sessions in all.

Half of their categories are new, however: True Crime, Impact Content and Sports. “The demand for non-fiction audiovisual content “has never been higher,” said Diego Assis, Universo Online’s general manager of special features, when drilling down on the strategic partnership between UOL, the biggest Brazilian internet portal, and LB Entertainment, behind “Sintonia,” Netflix’s biggest franchise in Brazil. “People want to feel like they are still grounded, that they have some control, some way to positively affect their futures,” documentary filmmaker Dawn Porter told Variety in April just before delivering her MipTV keynote.