Refresh for more….AMC‘s second concert movie theatrical release, Renaissance: A Film by Beyonce, hoping to liven up what is typically a dull frame at the box office –the post Thanksgiving/early December downer corridor– with what’s look like a $30M, maybe $40M global opening.
The second movie ever to be distributed wide by an exhibitor arrives moments after their first title Taylor Swift: The Eras Tour, which was a very bright spot at the fall box office with $250M WW, winds down on screens, and winds up in homes on Dec.
13 for digital purchase. Sources have said for quite some time that despite the mammoth success of the Renaissance concert with ticket sales close to $600M per Live Nation back in August, which is the eighth highest-grossing concert tours of all time and the second highest-grossing concert tours by a women; the singer’s appeal is vastly different from Swift’s.
Hence, an opening weekend stateside similar to Eras Tour (the best this fall season at $92.8M domestic) was never to be expected for Renaissance.
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