dailystar.co.uk
19.04.2022 / 14:55
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Seven in ten parents feel 'judged' regularly - from birthing choices to feeding habits
C&G baby club. Judgement was found to be highest during the first year of parenthood, with everything from their child’s diet (31%) and the weaning process (26%), to whether they let their child look at screens (25%), being scrutinised.But for some it starts even earlier, with nearly one in three parents (31%) who seek alternative conception methods claiming to have felt judged.More than one in ten (11%) have felt the weight of people’s opinions during birth, and 25% beyond the first year of parenthood.As a result, C&G baby club launched its #LoveDontJudge campaign, which aims to raise awareness of the damaging effects of parental judgement and provide tips, impartial advice, and support, through articles and a dedicated careline.The brand has partnered with expectant parents Olivia and Alex Bowen, who have faced their fair share of judgement – both before being expectant parents and since – to support and help those that face parental criticism.The couple have taken part in a content series which brings to life the judgemental comments parents receive, to raise awareness and end parental judgement before it starts.TV personality, soon-to-be mum, and campaign ambassador, Olivia Bowen, said: “The minute I became pregnant, it was like I was fair game.