Paramount Names Michael Engleman CMO Paramount+ Domestic & Showtime; Puja Vohra Is EVP, Consumer Marketing
deadline.comAs the official rollout of “Paramount+ with Showtime approaches, the Paramount Global platform unveiled a unified Paramount Streaming Data & Marketing Group led by Domenic DiMeglio, EVP and chief marketing officer, Paramount Streaming.
Key organizational changes: Michael Engelman was named CMO, Paramount+ Domestic and Showtime; and Puja Vohra is EVP, Consumer Marketing, Paramount+ and Showtime.
Engleman will oversee consumer marketing, strategy, partnerships, lifecycle marketing, customer care, social and creative execution for all U.S.
campaigns. He most recently served as CMO & Global Brand Director, Showtime. Previously, he was CMO for TBS and TNT, overseeing branding and marketing initiatives and the creation of a new content marketing group.
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