Laura Ashley Love Laura Ashley

Now would be the perfect time for Laura Ashley to make a clothing comeback

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telegraph.co.uk

because it had become a shadow of its former self.Where Laura Ashley was once the go-to brand for a wholesome, Victoriana-meets-prairie lifestyle in the ‘70s and ‘80s, its wares had become insipid and boring, a cheap and uninspiring contrast to its once-aspirational aesthetic.

Even more frustrating for Laura Ashley’s long-time fans and a younger generation who have discovered its cottagecore designs - now popular on eBay and Etsy - was that the look was having a moment elsewhere in fashion, with clothing and homeware labels designing collections with a distinctively LA feel.

Some even used the brand’s bohemian dress patterns in their ranges. There was some hope that after going into administration Laura Ashley might be revived under new.

Read more on telegraph.co.uk
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