“Never Seen Anything Like It”: Networks Prepare For An Election Night Like No Other
deadline.comOne of the closest, most surprising and momentous presidential elections in recent memory has broadcast and cable networks preparing for the unexpected for its finale: election night.
Traditionally one of the highest-rated news nights of the cycle, this year the challenges for news divisions are in determining the wisest use of resources with all seven swing states within the margin of error, no easy task given the cost pressures on linear TV in general.
Added to that are concerns over security, safety and misinformation, with recent incidents serving as a reminder of potential more alarming situations on November 5. “Definitely, I have never seen anything like it.
There’s no question about that,” said Mary Hager, CBS News‘ executive editor of politics, who has been doing election nights at CBS News since 1992. “There’s so much information, misinformation,” she said. “There’s so many people involved.
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