Valari Staab has been promoted to chairman of NBCUniversal Local, becoming the first executive to hold the title.Mark Lazarus, Chairman of NBCUniversal Television and Streaming, announced the move.
Staab, a broadcast TV veteran, joined NBCU in 2011 to head the company’s station group. Along the way, she had added oversight of Telemundo stations and regional sports networks to her portfolio.Her areas of oversight will not change as part of the promotion and it is not part of any wider exec reshuffling.
Staab had most recently been president of NBCU Local.In keeping with the larger strategy of NBCU, streaming has become a key area of focus for Staab.
Earlier this month, NBC stations announced the launch of their streaming news channels on Peacock, the company’s two-year-old service.
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