Jem Aswad Executive Editor, Music Warner Chappell Music has announced the appointment of Rachel Jacobson to the newly created role of senior vice president of creative sync.
Reporting to department EVP Rich Robinson, Jacobson will oversee a new team that’s solely focused on sourcing and developing songwriters for creative opportunities in sync, according to announcement.
She will be based in Los Angeles; as part of the move, the team’s Talia Rubino and Margo Dorfman will report directly to Jacobson.
Robinson said, “We’re reimagining our approach to the creative side of sync at Warner Chappell to better align with the rapidly evolving media and streaming landscape.
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