Naman Ramachandran MTV Staying Alive Foundation, Paramount Global and the Bill and Melinda Gates Foundation have partnered on “In Bloom,” a short film anthology focusing on gender equity.
Directed by emerging female filmmakers from Nigeria, Kenya, India, the U.S. and Brazil, the anthology addresses a range of issues including period poverty, child marriage, gender-based violence, HIV self- stigma, family planning and women’s economic empowerment.
As a part of the MTV Staying Alive Foundation’s mission of storytelling to change lives and Paramount’s “Content For Change” initiative, the series aims to champion new voices and enable conversations to dismantle systemic injustices in support of the U.N.’s gender equality goal.
The creative lead on “In Bloom” is Tope Oshin, Nigerian TV and film director and board member of U.N. Live. The shorts include English-language comedy-drama “Period,” written and directed by Nicole Teeny (U.S.): Like many of her classmates at her underserved school, Fay cannot afford menstrual products, so she sets out on a crusade to get them for free.
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