Movie Theaters’ “Full-On Rhythm” Won’t Return Until 2022, Cinemark CEO Says

deadline.com:

By Dade Hayes Finance Editor Mark Zoradi, a longtime former Disney executive who is now CEO of major exhibitor Cinemark, believes business comparable with what existed prior to COVID-19 won’t return until at least 2022. “The reality is I don’t think we’re going to be able to get into a full-on rhythm again of product cycles and all that we had prior to COVID-19 until 2022,” he said during a conference call with Wall Street analysts to discuss first-quarter results. “That’s more production-related than our operation-related because as studios have had to adapt to not being able to do filming and do post-production, they’ve had to move their schedules.