Mariah Carey’s ‘terrible’ Barbie ad bashed as Mattel doll sells out

nypost.com:

Queen of Christmas. Barbie and its parent company Mattel have come under fire after releasing a “poorly-timed” advertisement promoting the brand-new Mariah Carey doll mere hours after the doll sold out at official retailers.

The doll, which features Carey’s iconic blonde hair and sparkly red dress from her “All I Want for Christmas” music video, was released to the general public on Friday and immediately snatched up by those looking to make a profit on the highly coveted toy.

Carey’s limited edition doll, which was initially priced at $75 on Mattel’s website, has since reappeared on bidding sites such as eBay or Mercari selling for upward of $100.

Fans of the self-dubbed Queen of Christmas, who were already peeved at the Grinch-like behavior, were further angered when Mattel released an Instagram post promoting the already hard-to-get doll.“Ring in the season with @MariahCarey x Barbie – a true holiday classic worth singing about for years to come,” the caption of the post reads.