Angelique Jackson We’re living in the age of “Barbie,” and nowhere has that been more evident than the custom fashions Margot Robbie and stylist Andrew Mukamal curated for the billion-dollar grossing movie’s press tour.
Since debuting the first look at “Barbie” at CinemaCon in April 2022, Robbie has rocked Barbiecore styles on nearly every red carpet and press appearance (most recently stunning in custom Armani inspired by 1977’s Superstar Barbie at the Golden Globes), all of which will now be commemorated in the fashion photo book “Barbie: The World Tour.” “This book was an idea I had in my living room when I started dreaming about Margot’s wardrobe for the ‘Barbie’ press tour in March 2023,” Mukamal wrote in an Instagram post revealing the book cover — which features a Barbie-fied Robbie clad in a pink Chanel suit. “I could have never imagined just a few months later we’d be in the studio shooting this project with the team of our dreams. … This book is a labor of love, dedicated to all the Barbie lovers and fashion fans around the world.” A post shared by Andrew Mukamal (@andrewmukamal) The press tour for “Barbie” sent Robbie, writer-director Greta Gerwig, and the cast on a summer world tour, with stops in Toronto, Canada; Sydney, Australia (Robbie is from Queensland); Seoul, South Korea; Mexico City, Mexico; Los Angeles, California; and London, England.
At each of these stops — and at the airports — Mukamal sourced or commissioned dozens of outfits that were a nod to a look worn by the original doll.
But when the “Barbie” press tour was cut short due to the onset of the SAG-AFTRA strike in July, a press release announcing the book explains, Robbie and Mukamal “worked with renowned fashion photographer Craig McDean.
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