Brian Cox appeared on Loose Women on Wednesday lunchtime to discuss his tell all memoir, before letting slip a swear live on air.
Loose Women panellist Jane Moore had to apologise for the Dundee born actor's bad language on the daytime show, telling viewers he had to 'wash his mouth out' on the break.
The Succession actor appeared on the ITV show to discuss his new tell all memoir, Putting the Rabbit in the Hat, which is being released soon with a new addendum.
The book details the 75-year-old actor's journey from his Scottish humble beginnings, to becoming a Hollywood powerhouse actor thanks to his Emmy nominated role in hit drama Succession.
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