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Gone in 43 seconds: why anti-fashion Converse are the fastest-selling sneakers in the world
Kamala Harris wore them on the cover of Vogue. If you wander down your street, the chances are high that you’ll see someone wearing them before you’ve even reached the coffee shop. Whether you call yours Chuck Taylors, All Stars or Chucks, Converse is the sneaker that ate the world, a style staple of men, women and children’s wardrobes alike, which in its 114th year remains in ruder health than almost any other centenarian fashion brand, with a pair estimated to be sold every 43 seconds.That Converse was never meant to be a fashion brand is a large part of its appeal, and never more so than in the era of the vainglorious, extortionately priced designer trainer.
