‘Last Dance’ Scores Big Viewership For ESPN With Michael Jordan Docuseries Debut
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deadline.comBy Dominic Patten Senior Editor, Legal & TV Critic A sport starved America showed up in droves last night for the debut of The Last Dance to see Michael Jordan and the Chicago Bulls aim for their sixth NBA championship over 20 years ago.
Leaving Oscar winner O.J.: Made in America in the dust, the opening two episodes of the 10-episode docuseries of the Bulls’ 1997-1998 season snared an average of 6.1 million viewers on ESPN and ESPN2 in its primetime premiere.
To put that slam dunk in context, not only is that a 79% increase over the ABC aired July 2016 start of the ESPN in-depth examination of the career and trial of Orenthal James Simpson, but is the best any original content on the Disney-owned sports cable nets has done since George
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