Veteran distribution and marketing executive Kezia Williams has been named Managing Director for the UK and Ireland at Universal Pictures International, and will take up the post at the end of February.
This marks a return to Universal for Williams who previously spent five years on the UK marketing team. Most recently, she was Managing Director at Entertainment One, overseeing the company’s UK film business.
Williams will report to Paul Higginson, Executive Vice President, EMEA for Universal Pictures International and will manage day-to-day operations in the territory, which is one of UPI’s biggest theatrical markets.
Williams will work with Higginson to drive box office revenues and set strategic goals and objectives for the UK and Ireland operating companies — overseeing sales, marketing, publicity and finance, and working closely with the heads of marketing, finance, legal, acquisitions and human resources.
Read more on deadline.com