Kanye West has made himself a hot topic of conversation thanks to his 2020 presidential bid and seemingly erratic behavior, but is the attention he’s bringing to his and his family’s brand positive or negative?
The 43-year-old rapper has exhibited some increasingly unconventional behavior over the past two days after an outlandish campaign rally in North Charleston, S.C., on Sunday where he criticized Harriet Tubman and started to cry when he spoke about his mother and abortion.
He followed that with a lengthy, since-deleted Twitter rant on Monday night in which he touched on his marriage to Kim Kardashian, his fears of getting “locked up” and in which he teased an upcoming album.
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