Patrick Frater Asia Bureau Chief Static Waves, a Netherlands-based channels and content distribution company, has teamed with Korea’s Arirang TV to launch K-Wave, which they claim will be the world’s first free ad-supported television (FAST) channel dedicated to Korean popular music (K-pop).
K-Wave will launch in January in the U.S. Europe and Asia via Zeasn, a platform which distributes to TCL, HiSense TV+ and Vestel brands of connected TVs pre-installed with Zeasn’s Whale OS.
Its content will include: original series, live concerts, documentaries on K-pop stars, music and fashion trends, dance instruction videos and behind-the-scenes clips.
To propel its Korean expansion, Static Waves has established a local business entity, Static Waves Korea, based in Seoul. It will be led by veteran TV producer, director, and manager Andrew Lee Jaehuyk, designated as MD.
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