Josie Gibson recently addressed why she didn't get the main hosting gig on This Morning but while she's still very much part of the show and making frequent appearances, viewers - and shoppers - are set to see more of her as her new role has been revealed.
She has become the new face of supermarket Iceland, in what she has described as a ‘surreal moment’ in her journey. The 2023 I’m a Celebrity...
Get Me Out of Here star Josie shot to fame when she won Big Brother in 2010 and has gone on to solidify her place in the hearts of Brits after filling morning TV screens with her iconic Bristolian accent and infectious laugh.
Now, the TV star has become the face of Iceland and will grace TV screens again appearing on the supermarket’s new adverts from Friday (April 19).
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