Rick Astley will be the face of supermarket chain Sainsbury's Christmas advert this year, according to reports. The pop star, 57, who rose to fame in the 80s, has allegedly already filmed scenes for the festive TV advert at one of Sainsbury's flagship stores in Bromley, South East London.
A source told The Sun: “It's going to be a battle of the Christmas ad crooners. Rick is a huge name and has a massive fan base.
Bosses are chuffed to have booked him.” No other details about the ad have been revealed, with retailers aiming to keep their Christmas adverts under wraps until the very last minute every year.
OK! has contacted representatives for Rick Astley. According to The Sun, a Sainsbury's spokeswoman dropped a huge hint that they had indeed signed Rick Astley, when she said: “We’re never gonna give up the secrets of our Christmas ad this early.” Rick topped the British charts for five consecutive weeks in 1987 with his hit single Never Gonna Give You Up, which has became the song he is best known for.
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