Heidi Montag Instagram stars Waters Heidi Montag

Heidi Montag sends fans in frenzy with single-use jeans only to reveal ad promotes protecting planet

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She's using her name for a good cause despite what fans initially thought may have been part of a terrible fashion idea.And Heidi Montag drove her followers positively mad after revealing the launch of single-use jeans in a campaign posted on Instagram earlier this week.The 35-year-old reality star drifted in the ocean wearing denim slacks and a white T-shirt as she promoted S1NGLES, a one-time use pair of slacks touted for their 'good vibes' and easily tossable status.

Jokes on you: Heidi Montag drove her followers positively mad after revealing the launch of single-use jeans in a campaign posted on Instagram earlier this week But The Hills star tricked her nearly one million followers as she revealed on Thursday that the fake line was actually to promote a real cause— protecting the environment and eliminating single-use plastics from day-to-day usage.

Montag was the perfect cover girl in the initial ad she posted earlier this week where she floated on top of the water with her arms wide open.'No more shrinkage.

No more fading color. Just good vibes. You’ll always look your best because you’ll only wear @S1INGLESJEANS once,' she wrote.Fans were quick to comment, 'Is this a joke?!

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