Hallmark Exec Lisa Hamilton Daly Out, Position Gets Eliminated Following Age Discrimination Lawsuit

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Emily Longeretta Lisa Hamilton Daly, who joined Hallmark Media in 2021, is out. On Monday morning, the company announced that her position as EVP of programming had been eliminated. “Hallmark is aligning its consumer-facing touchpoints, including content, under a single leader, Chief Brand Officer Darren Abbott, with a focus and expertise in the expression of the Hallmark brand to consumers — from product to experiences and now content, across multiple platforms.

Darren has an innate understanding of the Hallmark brand and paired with his leadership and vision, will ensure our content aligns to the promise of our legacy brand,” the company said in a statement on Monday. “In this move, the position of EVP, Programming was eliminated and Lisa Hamilton Daly will depart the company.

Lisa is an extremely talented creative leader and we are grateful for her many contributions to Hallmark Media including expanding our storytelling and characters in new ways.” Hamilton Daly was hired in September 2021, with previous jobs at Netflix and A+E Networks.

The change comes three months after Daly and Hallmark were sued for age discrimination, defamation, and wrongful termination by former casting agent Penny Perry.

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