Greg Hessinger, Former SAG Leader, Tapped to Head AMPTP

variety.com:

Gene Maddaus Senior Media Writer Greg Hessinger, a former executive director of the Screen Actors Guild, has been named the third-ever chief executive of the Alliance of Motion Picture and Television Producers.

Hessinger will take responsibility for negotiating dozens of labor agreements on behalf of the major Hollywood studios. The contracts with the Directors Guild of America, the Writers Guild of America and SAG-AFTRA are up for bargaining next year.

In a statement, Hessinger said he was “deeply honored to step into this role at the AMPTP during such a pivotal time for our industry.” Hessinger will answer to a coalition of legacy studios and streamers whose interests do not always align, as they seek to navigate the digital transition and wrestle with the labor implications of artificial intelligence.

The industry is still struggling to bounce back from the WGA and SAG-AFTRA strikes, which effectively shut down production for six months in 2023.